The SEO Benefits of Having a Fast Website
Search Engine Optimization or SEO is an area filled with ever-changing recommendations from a wide range of sources. At it’s core, SEO is the practice of websites improving their rank in search engines by adhering to best practices including providing relevant content, using keywords and meta-tags, having good on-page user experience, and being linked to by other websites. Google’s PageRank is a famously mysterious algorithm which is constantly changing, making it difficult for websites to know how to appear on the coveted first page of search results.Read More
Tools to Measure Website Performance
How to Measure Website Performance: Now that we know what to measure we need to know how to actually go about it. This is actually a bit more complicated than you might expect, as there are several types of tools that are better in certain circumstances than others. Remember that every time a user interacts with your website, the conditions can be very different.Read More
Overview of Website Performance and How to Measure Website Speed
As more and more of our interactions with companies move from the real world to digital spaces, website performance has become a primary concern for business of all shapes and sizes. Website performance, however, could mean a lot of different things to different people depending on what type of good or service they are offering. Some businesses that handle sensitive information, like banks or government agencies, could be most concerned with security and reliability and consider that to be an element of website performance.Read More
Your marketing team might be hurting your website performance
Did you know your marketing team could be impacting your page load times? Or worse, their activities could bring your site down?Read More
Website Milliseconds Matter – But Why?
The evidence is conclusive; website page load time matters. The faster your website the more revenue your website will generate. Amazon and Google have studied this phenomenon. We have studied it and recently FT.com produced a great summary of their findings.Read More
Should a Product Manager have Page Load Time as a KPI?
As a digital product manager, a key responsibility is to prioritize engineering projects based on business metrics or Key Performance Indicators (KPIs). These KPIs are typically conversion or engagement related, such as activation rate, monthly active users, or new paying customers. A product manager can then prioritize projects based on a cost-benefit analysis - ie. the project’s impact to these KPIs vs the project’s level of effort required.Read More
Vanity Tracker Domain HTTPS with Pardot & Salesforce
Most astute companies are using marketing automation software to help streamline their marketing message and increase sales results. Security and performance typically aren’t your first thoughts when setting up such systems and configuring vanity tracker domains.Read More
Interested in articles about a specific topic? Click on a category to see all related content.
section.io Sign up
Want to get started improving your website performance, scalability, and security? Sign up for a 14 day free trial of section.io and see what we can do for you!